Showing posts with label Keywords. Show all posts
Showing posts with label Keywords. Show all posts

Monday, August 19, 2013

Étude de cas: L'importance de l'analyse de son site avec les correctifs à effectuer

Utiliser un outil d'analyse gratuit disponible sur le web: 


http://fr.chlooe.com/

http://www.zippy.co.uk/keyworddensity/kd-summary.html




Exemple de l'analyse d'un site

Vous trouverez ci dessous un rapport détaillé du niveau de référencement du site Internet dachix.com.
dachix.com est le 57.060ème site dans le monde selon le classement Alexa, avec une variation de 11.874 places lors des trois derniers mois.
Son Google Rank (page rank) est de 3/10,
Le site dachix.com a un niveau de Page Rank faible, un travail d'optimisation du référencement est nécéssaire.

Le site dachix.com possède un titre sur sa page d'accueil : "Free Pornstar Videos, Teen Sex Movies, Sexy Babes Pictures By DaChix", ainsi qu'une description en métadonnées : "Porn at DaChix brings the Hottest Girls naked and stunningly beautiful Amateur babes getting naughty and hardcore for your viewing pleasure.".

Les principaux mots clés trouvés sur dachix.com sont : views, teen, porn, videos, dachix, exposed, real, lesbian, slut, cute, busty, free, sexy, babes, will, movies, access, latina, girls, site .

Ce rapport de référencement a été généré le 2013-08-19 14:16:25.

Voici la liste d'autres sites présents dans le classement Chlooe avec des niveaux de classements similaires à dachix.com : .


Classement du site dachix.com sur Internet

Cette section présente les principaux indicateurs de classement de ce site Internet.

ok Alexa world rank


57.060ème site le plus visité sur internet à travers le monde sur les 3 derniers mois (+11874 variation) et le 54277ème site le plus recherché sur Internet. Pour visualiser le rapport complet d'Alexa : dachix.com

Alexa is a ranking system of websites based on their navigation bar. The rank can get an idea of ​​traffic generated by a site, but this is only an approximation because it is only based on a small sample of Internet users.


ok Le Page Rank de Google


3/10 Ce site a un Page Rank particulièrement bas. Vous devez créer plus de backlinks (liens entrants) pour améliorer le pagerank et le niveau de référencement de dachix.com.

PageRank is a link analysis algorithm used by Google search engine, that assigns a numerical weighting to each element of a hyperlinked set of documents with the purpose of "measuring" its relative importance within the set.
More information on Wiki : Page Rank.

ko Google Backlinks (liens entrants)


Le site dachix.com n'a aucun lien entrant trouvé dans Google. Si le site n'est pas nouvellement créé, vous devez commencer immédiatement à mettre en œuvre une stratégie de référencement. Attention, l'API Google peut avoir un comportement aléatoire, dans certains cas, vous pouvez avoir plus de liens entrants que ceux présentés ici (utiliser link:dachix.com dans Google pour avoir le chiffre exact) .

Backlinks, incoming links or inbound links are external links to a website or web page. Backlinks are the basis to calculate the interest of a webpage and a website and are the most important part in the calculation of Pagerank.


-- Classement SEMRush de dachix.com

Aucune information de classement SEMRush n'a été trouvé pour le site dachix.com - Visualiser le rapport complet de SEMRush

Backlinks, incoming links or inbound links are external links to a website or web page. Backlinks are the basis to calculate the interest of a webpage and a website and are the most important part in the calculation of Pagerank.


Référencement du site dachix.com, principaux indicateurs

Sur cette page, vous trouverez des éléments clés dans le traitement référencement. Les techniques de référencement sont utilisées pour augmenter la visibilité d'un site web ou une page web dans un moteur de recherche (recherche naturelle).




ko Nombre de pages indexées par Google

Désolé, nous n'avons pas trouvé de pages indexées par Google. Vérifiez votre fichier robots.txt, c'est peut-être lui qui interdit à Google d'explorer votre site. Attention, l'API de Google est aléatoire, dans certains cas, vous avez des pages indexées dans Google, mais nous n'en trouvons pas.


site:dachix.com

This is the number of your website pages present in the Google index. This does not mean that these pages appear in the first search results. It only means that Google has found these pages on your site. The more you have pages in the Google index, the more chances driving visitors on your website. But quality matters over all.
Backlinks, incoming links or inbound links are external links to a website or web page. Backlinks are the basis to calculate the interest of a webpage and a website and are the most important part in the calculation of Pagerank.

ok Fichier Robots.txt

Ce site possède un fichier robots.txt. Son URL d'accès est : http://www.dachix.com/robots.txt

#robots.txt
Sitemap: http://www.dachix.com/sitemap.xml.gz
User-agent: *
Disallow: /s/
Disallow: /dmca
Disallow: /2257

The robots.txt file includes many interesting features such as controlling the crawl of your site and prohibit certain part of the site. But he also point out the location of the Sitemap. Find more information about Robots.txt on Wiki.


ko Plan du site (XML Sitemap)

Il n'y a pas de plan Sitemap XML sur ce site. Il est vraiment utile d'en créer un afin d'améliorer votre processus d'indexation du site web.

A XML sitemap is a list of all URLs that are available for crawling or viewing on your website. Sitemaps are useful to make sites built in non-html languages searchable (like adobe flash website). You can submit an XML sitemap to Google Webmaster Tools and to Bing Webmaster Tools.


-- Les mots clés SEMRush sur Google

Nous n'avons trouvé aucune information sur SEMRush

Informations systèmes et configuration du serveur web

Vous trouverez ci-dessous la liste d'éléments importants de l'infrastructure technique et du serveur web.

-- Serveur web


"nginx", voici la signature de du serveur web de dachix.com.

ok Table des caractères et encodage

Table des caractères dans l'entête HTTP: "utf-8"
Table des caractères dans les métadonnées : "utf-8"
Super! vous avez spécifié une table de caractères dans les métadonnées, et le jeu de caractères est le même que celui envoyé par le serveur.

Encoding information of a web page is important to avoid any display problem, especially for the accented or special characters.


-- Adresse finale de la page d'accueil


Serveurs DNS, adresse IP et nom de domaine

Dans le processus de référencement les configurations DNS et l'adresse IP sont très importants. Ils peuvent engendrer des dysfonctionnements ou rendre l'opération d'indexation lente si ils ne sont pas correctement configurés.

ok Adresse IP du serveur


76.74.193.182 est l'adresse IP du serveur hébergent dachix.com

ok Serveurs DNS


Host Server Class TTL*
dachix.com ns2.webdnsprovider.com IN 172800
dachix.com ns1.webdnsprovider.com IN 172800
dachix.com ns3.webdnsprovider.com IN 172800

* TTL = Time to Live


A records

Host IP Class TTL
dachix.com 76.74.193.182 IN 3597
MX records (mail)

Host Target Class Priority TTL
dachix.com CRAKMEDIA.COM.S9A1.PSMTP.com IN 10 3599
dachix.com CRAKMEDIA.COM.S9A2.PSMTP.com IN 20 3599
dachix.com CRAKMEDIA.COM.S9B1.PSMTP.com IN 20 3599
dachix.com CRAKMEDIA.COM.S9B2.PSMTP.com IN 30 3599



SOA records (Start of Authority)

Host M Name R Name Serial Refresh
dachix.com ns1.webdnsprovider.com dns.webdnsprovider.com 2013010300 10800


Domain Name System (DNS)



The Domain Name System (DNS) is a naming system for computers connected to the Internet. A Domain Name Service resolves queries for these names into IP addresses in order to locate computer. Complete information on Wiki



It is important to well configured the DNS in order to avoid important issues.


ok Adresse listée comme SPAM


Votre adresse IP (76.74.193.182) du site dachix.com n'est pas Blacklistée sur StopForumSpam.
Stop Forum Spam provides lists of spammers that persists in abusing forums and blogs with their scams, ripoffs, exploits and other annoyances. Visit the StopForumSpam.


Page d'accueil : analyse du contenu

Une bonne indexation de votre site est principalement lié à un contenu bien structuré de votre page d'accueil.

ok Titre de la page d'accueil de dachix.com


Le titre de la page d'accueil est : "Free Pornstar Videos, Teen Sex Movies, Sexy Babes Pictures By DaChix"
La longeur de ce titre est de : 68 caractère(s).


ok La métadonnée description de la page d'accueil de dachix.com


La métadonnée description de la page d'accueil : "Porn at DaChix brings the Hottest Girls naked and stunningly beautiful Amateur babes getting naughty and hardcore for your viewing pleasure."
La longeur de la métadonnée description : 140 caractère(s).

ok Titraille


H1 H2 H3 H4 H5 H6
1 2 1 0 0 0

Titre de niveau 1
  • Free Sexy Tube Videos & Galleries
Titre de niveau 2
  • Advanced search >
  • Recent Videos (click here for more)
Titre de niveau 3
  • REGISTER TO DACHIX
Titre de niveau 4
Titre de niveau 5
Titre de niveau 6


ok Images


Nombre d'images dans la page : 34
Nombre d'images sans texte alternatif : 0
Nombre d'images avec un texte alternatif : 34

ok Mot clés


Mot clé Nb Titre Description H1 H2 H3
views 27 No No No No No
teen 10 Yes No No No No
porn 7 Yes Yes No No No
videos 6 Yes No Yes Yes No
dachix 6 Yes Yes No No Yes
exposed 5 No No No No No
real 5 No No No No No
lesbian 5 No No No No No
slut 4 No No No No No
cute 4 No No No No No
busty 4 No No No No No
free 4 Yes No Yes No No
sexy 4 Yes No Yes No No
babes 3 Yes Yes No No No
will 3 No No No No No
movies 3 Yes No No No No
access 3 No No No No No
latina 3 No No No No No
girls 3 No Yes No No No
site 3 No No No No No

Page d'accueil : informations techniques

Les métadonnées et les informations d'en-tête d'une page doit être correctement gérées pour permettre une interprétation correcte de votre page par les moteurs de recherche.

ok Type de document


html - -//W3C//DTD HTML 4.01//EN

Beau travail ! Vous avez défini le type de document avec la valeur html - -//W3C//DTD HTML 4.01//EN de la page d'accueil du site dachix.com.

Why do we have to specify a doctype? Because it defines which version of (X)HTML your document is using, and this is a critical piece of information needed from some tools processing the document. For example, specifying the doctype of your document allow you to use tools such as the Markup Validator to check the syntax of your (X)HTML. Such tools won't be able to work if they do not know what kind of document you are using.But the most important thing is that with most families of browsers, a doctype declaration will make a lot of guessing unnecessary, and will thus trigger a "standard" rendering mode.

ok Ratio du texte


Ce site possède 4.23% de contenu dans son code HTML.

Vous avez besoin d'améliorer le rapport entre la quantité de code HTML et le contenu de votre page d'accueil. Beaucoup de contenu et un contenu de qualité sont les clés pour atteindre un niveau élevé de référencement.

Longeur du code HTML de dachix.com : 79092 caractères.
Longeur du texte de dachix.com : 3342 caractères.

The ratio between the amount of HTML content and the amount of text must be greater than 18% to indicate to search engines that the content is sufficient.

ko Adobe Flash


Adobe Flash n'est pas utilisé sur la page d'accueil de dachix.com.

En savoir plus sur l'utilisation d'Adobe FlashAdobe Flash technology is particularly unsuited to the search engines, in fact, they absolutely do not come to index the contents of flash animations. Apple's mobile devices seem unaware these animations.

ok Frame & iFrame


Les frames ne sont pas utilisées sur la page d'accueil de dachix.com.
iFrames ne sont pas utilisées sur la page d'accueil de dachix.com.

Frame have emerged with the birth of HTML and are not used by more recent sites. As for the iFrame, they are used by servers advertising or sharing, but are a significant source of piracy.

ok FavIcon


Bravo, vous avez défini un FavIcon sur la page d'accueil du site dachix.com : dachix.com FavIcon

It is important to build the brand on your website. Having a favicon can be a strong indicator for your visitors. They actually know that they came to the right place.


ko Langue du document


Voici le code langue du site :

Page d'accueil : liens

Le principal facteur dans la réussite de son référencement tient souvent à la gestion des liens entre les pages et en provenance des sites extérieurs. L'affichage des liens sur votre page d'accueil sera d'analyser dans la section ci-dessous.

ok Statistiques des liens


Nombre total de liens sur la page d'accueil : 112 liens
Liens internes : 99 liens
Liens externes : 8 liens
Liens externes sans suivi ("no follow") : 6 liens

ok Liens interne sur la page d'accueil du site dachix.com


Texte Lien
VIDEOS /videos
PICTURES /galleries
CATEGORIES /categories
PORNSTARS /pornstars
Teen /teen
Fetish /fetish

ko Liens externes sur la page d'accueil du site dachix.com


Texte Liens NF
UPLOAD http://www.crakpass.com/ Yes
LIVE SEX http://www.dacams.com Yes
SEX CHAT http://www.slutroulette.com/?r=dachixtab Yes
deviantclip http://www.deviantclip.com/?utm_source=dachix&u... No
dagfs http://www.dagfs.com/ No
kinkyfrenchies http://secure.kinkyfrenchies.com/track/mi4xljeu... No

*NF : No follow, liens non suivi par les moteurs de recherche



Tests de vitesse du site

Voici le résultat d'un certain nombre de tests de performance que nous avons réalisé sur ​​ce site.

ok Nombre de redirections


Bravo! vous n'avez pas de redirection sur ce site.
Limit or eliminate redirects between your domain root and your homepage is essential not to give the impression of a slow site.


ok Page size


-0.001 kb

ko Vitesse de téléchargement


367.56 kb/s

ok Temps de résolution du nom


0.032 ms

Compatibilités avec des Mobiles

L'utilisation d'Internet à partir d'appareils mobiles est en croissance permanente. Cette page vous aidera à savoir si le site dachix.com est compatible avec les mobiles ou non.

ko Compatibilités avec les mobiles de dachix.com


  • Not OK - Information d'écran (Viewport meta)
  • Not OK - icones Apple
  • Not OK - Feuille de style pour Mobile

Outils et librairies utilisées par le site

-- Outils statistiques


  • Google Analytics

-- Librairies Javascript


  • JQuery - javascript libraries



Thursday, August 15, 2013

How to use Google Trends for Keyword Research

I’ve said it before and I’ll say it again; SEO is 95% about keyword research.
There are many tools out there to help you do keyword research. From the Google Keyword Tool to the pretty good Freshkeys tool that I love to use, and lots in between.
One tool that many people overlook though is Google Trends.
Google Trends is a free tool from Google that shows you the trends of any given keyword over time. More specifically, it shows you how often your phrase was searched for, over a given period of time.
Why is this important? Many reasons. It’s great for market research. Is it smart to optimize for a keyword that is getting less and less search volume? Probably not, and Google Trends will show you that.
Is your keyword seasonal? Google trends will tell you that too.
Is your keyword relatively new? Google trends can show you that as well.
There’s just a lot of benefit from seeing the search volume over time for any given keyword. And any information you can get to lift the fog of keyword research is something you want to grab hold of.
I suggest you run each of you main 10-20 keywords through Google trends and just look at the chart. You can type in multiple keywords, separated by commas. So it’s easy to type in all your main keywords and see what comes up.
You might notice one of the keywords trending down dramatically against all your other keywords. In that case, it might be time to replace that keyword. You might see one keyword outperforming all your others, but you might not have really focused on that keyword too much. Well, now you would start putting more focus on that keyword.
I could go on and on with different examples. Basically just head over to Google Trends and play around with it for a while. Things will jump out at you really quickly.
And it’s free…which you just can’t beat.

Wednesday, August 14, 2013

Violent and Dark SEO Works?

27286
Choosing the headline of an article or blog post is one of the most important parts of building a website and optimizing it for the search engines.  Adding keywords into the headline is a great way to ensure Google and the other search engines give you the boost you’re looking for, but it is equally important to find headlines which will encourage readers to share the post on their social networks.  A recent study by Startup Moon found that headlines which are action oriented and even a little dark tend to be shared at a much higher rate than posts with a lighter hearted or positive headline.
Use Powerful Verbs
One of the things which caused people to share a post based on the headline was when there were powerful verbs within the headline.  The headline should be seen as an instruction to the reader.  Using words like “Use,” “want,” or “need” seems to quickly draw the attention of the reader so they are more likely to read and share the article.  Add in more violent or darker sounding phrases like “kill,” “fear,” or “war” and you’re going to get even better engagement from the readers.
Using a headline such as, “Google to Kill SEO Strategies in 2013,” for example, will draw in far more people to read and share the article than something like, “Google Updating Search Algorithm with SEO changes in 2013.”   While these two headlines could easily be used for the exact same article, they will most likely have dramatically different engagement levels from the readers.
Words to Show What’s Lacking
Another great way to encourage people to share your content is to use phrases which tell the reader what is lacking in their life or knowledge about a topic.  Saying something like, “Marketers Missing the Point on SEO” is going to generate far better results than, “Marketers SEO Strategies Could be Improved”.  Again, the same general concept, but worded differently to create a much higher level of engagement.
Specifics & Lists
One last thing which really helps to encourage readers to take the time to go through the entire article and share it with their friends is to use a more specific headline.  If you’re giving a list of ten tips to improve SEO, make sure the headline indicates that there will be ten of them rather than leaving out the number.  According to the study people prefer these types of headlines which are very specific in the amount and type of content they will get from the article.
Of course, it is also important to tailor your headlines to the specific audience you’re targeting.  What works for one group of people might not do well at all for another.  Performing tests and experimenting is a great way to see what will engage your readers and get them to share your content.  The more people that share your posts, after all, the more readers you’ll have and the better your rankings will be in the long term.
How much thought do you put into your headlines?  Have you noticed higher engagement with more direct headlines like this?  I’m interested to hear your stories on this.  To see the entire study, click HERE.

Tuesday, August 13, 2013

How Google plans to Control Negative SEO

Negative SEO
Let’s get things straight – there is such as thing as Negative SEO (especially in adult web world). It exists. It works (on some websites). It happens. And it’s been happening more since the latest Penguin Update. Now, Google has just stated the ‘solution’ against Negative SEO.
Disavowing Links
Sounds like a marriage gone wrong, right? Disavowing links is simply telling Google that the incoming link is not wanted. It’s either a bad link, a spam link, a link with the intention of bringing your site down, etc…
The soon-to-come disavow tool is also a reinforcement to the fact that Negative SEO is becoming a bigger problem after the Penguin Update.
How do you know which Links to Disavow?
Well first of all, you need to know your backlinks. Use a Backlink Checking tool to see which links point to your website and where it comes from. I have compiled a list of Backlink Checking Tools for your convenience and perusal.
A good link will come from a website which linked to you because they have found value in you. This link will most probably have a good, relevant topic as its host content and will most probably have a relevant anchor text. So what links should you watch out for?
  • Watch out for increasing number of links that have exact-match anchor text.
  • Watch out for increasing number of links that come from  webpages that have nothing to do with you.
  • Watch out for increasing number of links that come from low-quality webpages.
Track your backlinks and examine if any of these things are present. If they are, it’s time toreport it to Google through this form. I’m not so sure if you need to paste each and every URL there and tell Google that those are not yours. Perhaps Google has been receiving tons of link disavowment requests through this form. Thus they thought of coming up with a link disavowment tool.
Link Naturality
A Natural Link profile should consist of raw URLs such as http://seo-hacker.org or www.seo-hacker.org. It also consists of a lot of brand links. Without much of these two, it’s quite easy to conclude that there’s linkbuilding going on. Take a look at this picture (From Cognitive SEO’s Backlink Checking Tool)
Unnatural Backlinks
There are tons of exact match anchor text and almost no raw URLs nor brand Links. I won’t be surprised if this site’s now gone from the SERPs. A more natural link profile would look like this:
Natural Link Profile
Does your link profile look natural? If it doesn’t, well, I guess that’s another use of the up-coming link disavowment tool.
Anti-Negative SEO?
It’s been said that this link disavowment tool is to combat Negative SEO. If your website reputation isn’t as high and mighty as the big brands (like SEOMoz, Coca-Cola, Apple, etc…) then you’re always a susceptible target for negative SEO. Knowing this disavowment tool is under development should be a sigh of relief for SEO specialists.
We don’t want the SEO industry adopting the crab mentality with negative SEO. Do we?

Monday, August 12, 2013

Nine Tips for Writing Effective SEO Content

1.     Include the keyword phrase in the title

Giving titles to the blogs and posts gives power of influence to the writing. Hence, Google search engines provide accessibility to put a relevant title for your blogs or articles to give it weight. Hence, keywords in title show the portion of effective writing in terms of effective SEO content. Moreover, to grasp the concentration of your readers use odd numbers in the title like the title of this article.

2.     Use your keyword phrase in Sub-headings

It is quite easy and useful for the readers and for Google ranking when you split your article by giving it sub-headings. This kind of articles grabs concentration of readers because of sub-headings with it that gives no difficulty while reading. Most of the effective readers just scan the piece of writing on Internet, therefore if writing has sub-headings with it, it would read by the readers swiftly. Google search engines appreciate the form of sub-headings, since it also scans with the selected keywords.

3.     Improve your Search Engine Optimization strategy by using your keyword phrase every 125-150 words

Do not use your keywords again and again while writing your article or blog, since it gives impression to Google search engines that you are over filling your keywords in your writing. At times people assume it as spam, therefore avoid stuffing keywords. An effective writing use SEO efficiently that comprises of keyword phrase with every 125 to 150 words.

4.     Use the keyword phrase in the first sentence of the blog and BOLD it

Strategy # 3 can be broken just after giving a title to the writing. Since, title must include your keyword phrase. First sentence of the article is usually dedicated to the keywords. While using keyword phrase in the first sentence, make sure that it is in bold condition, since it gives extra heaviness to your keyword when Google search engine scrutinize your article.

5.     Use pictures and the “Alt Text” option

Google search engine scrutinize the related pictures that are incorporated in the article. Therefore, it uses “Alt text” descriptions to do this. It also examines pictures via Google image in the same way like Pinterest. When someone clicks or zoom the image, it quickly gives access to its related article, web page, or blog that has this particular image.

6.     Add italics to your SEO strategy

Keyword phrases must be highlighted with any kind of attractions like italics. After every 150 words, writers use keywords that must be highlighted with italics so that it can be accessible to anyone. Another perspective is that when Google search engines examine your article, they take some exceptional reminders of highlighted words. It is not necessary that only italics can be used as a attractive piece but you can also use bold features and keywords to recognize keywords from loads of words.

7.     Use your keyword phrase in the last sentence of your article

As you mentioned your keywords in the first sentence of your article, same goes with the last sentence of the article, it also needs keyword phrases. Just think about a SEO article that has title, headings, and sub-headings but does not contain last dose for the reader that is really needed by every article. Therefore, first and last part of the article must be promising and effective.

8.     Make your keyword phrase a Clickable link to a related article or product

Clickable link with a keyword in an article gives heavy weight to the article. Google search appreciates this kind of abilities. Mostly it comes in start or end of the article because these kinds of links come at the bottom of the post. For sure, a good article anticipates suggestions and for that reason some links are endorsed to them but clickable links also contains keywords matter with them.

9.     Make sure content easily sharable

Always make your content copy sharable to everyone since the more Google search can access your work, the more your website or your work will get ranks. Plug-ins is considered as easy feature for this need.
Now it is the time for you to choose which one is more important to you…

 Conclusion

Effective SEO content can be written without any difficulty by means of nine guidelines or tips that will make SEO content effective. For instance, by using keywords in your paper title, by making it attractive uses bold or italic features so that when anyone can access your keywords while reviewing. Use your keywords after every 125 to 150 words and most important make your paper sharable to everyone so that it can get highest ranks from any other titles of website.