Wednesday, April 30, 2014

SEO free tools

SEO tools are to your day-to-day optimization efforts. Keyword suggestion tools,inbound link analysis software and SERP checkers are vital to keyword research, keyword expansion, link building and monitoring your site's positional changes in the search results. Many of the SEO tools are available free in the web.

Free SEO tools, there are many out there used for different purposes such as checking backlinks, pageranks, keyword research, analytics etc. It becomes difficult to decide the relative importance and usability of each tool. Hence, in this article I have compiled a list of free SEO tools I use which have made my work easier.

Nowadays you can find a wide range of totally free SEO tools available on the web. And this overview of the most popular free SEO tools is going to help you pick up the ones that can make your website popularity soar.

Most search marketers need not pay for these tools because there are a number of very effective free SEO tools on the Web to choose from. Here's my list of the five free SEO tools that I use every day. Hopefully, you'll find some tools on the list to add to your tool arsenal.

SEO for Firefox - This free tool is a plug-in for Firefox from SEO Book. It integrates seamlessly with the Google SERPs for tremendous insight into search engine optimization metrics like toolbar PageRank, Twitter mentions and how many domain and deep page links my site has acquired. SEO for Firefox also shows which links are "nofollow" on a web page (highlighted in red), which is a real time saver for link building and link analysis. Other cool features include number of social bookmarks, Alexa rank, cache date and Wikipedia citations.

Majestic SEO - If you're building links, this is an invaluable search engine optimization tool for measuring link acquisition. A great feature is the "daily update," which gives you a daily journal of all your new inbound links. Other cool of Majestic SEO are some slick tools for charting the growth of your site's link profile with a host of different cool visuals.

Rank Checker - If you're like me and you're obsessed with site rankings, then Rank Checker is a must have search tool. SEO Book's Rank Checker gives you daily rank updates from Google, Yahoo and Bing simultaneously. You can export data into Excel and incorporate it into a keyword ranking report for your search engine marketing clients. Rank Checker also lets you add multiple keywords at once and save those keyword lists as individual presets, so you don't have to enter the same keywords repeatedly.

Google Webmaster Tools - You can gain some valuable insights on vital performance metrics and your website's search results visibility with Google's Webmaster Tools. Features such as organic click-through-rates of your top 100 keywords and the ability to take inventory of all your internal links, really helps you fine-tune your organic search marketing efforts.

Google AdWords Keyword tool
The first step in any SEO campaign is identifying the keywords/key phrases you want to use - popularly known as keyword research. Google AdWords Keyword tool is the most widely used and acclaimed free tool for keyword research. It will let you know which keywords to target, the competition for those keywords, and will also offer suggestions on popular phases you might not have even thought of. There are other paid keyword research tools like keyword discovery and wordtracker which are good as well, but this tool is valuable and efficient when it comes to a free SEO tool.

Google Analytics
Google Analytics is a top analytics tool available to everybody for free. This analytics gives you details about traffic behavior, funnel information, conversions, landing pages and much, much more.


Compete

This is a great tool for analyzing your competition. You can see traffic and engagement metrics for any website; identify sites for affiliate and SEO link building. Also you can analyze competitor keywords and search strategies for free. Other features include; analyzing subdomains, tagging, comparisons, portfolios and CSV download of information. Compete.com also has a subscription based paid service which you can use to attain additional features.



BONUS


Even More Awesome Suggestions:


Google Banned Checker (iwebtool.com/google_banned) - check whether a site is banned by Google or not


Search Engine Friendly Redirect Checker (seochat.com/seo-tools/redirect-check/) - checks the exact HTTP headers that a web server is sending with an HTTP response.

Search Engine Bot Simulator (xml-sitemaps.com/se-bot-simulator.html) - SEO Tool to simulate search engine parsing of webpages and display discovered links.

Indexed pages (seochat.com/seo-tools/indexed-pages/) - check the no. of indexed pages for your blog

Search Listings Preview (iwebtool.com/search_listings_preview) - Preview your website on Google, MSN and Yahoo! Search

Spider Simulator (seochat.com/seo-tools/spider-simulator/) - simulates a search engine by displaying the contents of a web page

Search Engine Position (iwebtool.com/search_engine_position) - Locate your search listings on Google and Yahoo!


More Google tools with Webmaster Guidelines



Monday, April 28, 2014

A friendly reminder - Google Like a Boss


REBLOG FROM CrakRevenue

Posted on  April 23, 2014Papa Whale 

TOP WORDPRESS THEMES FOR ADULT BLOGS

CR_BLOG_605px_top_wordpress_themes_for_adult_blogs
If you are just beginning in this industry, you’re probably wondering how to generate traffic and monetize it. Today, there are tons of new and different ways for an affiliate marketer to make money in adult; think media buying, facebook traffic, tumblr blogs, and so on.
But over and all, the real cornerstone of a successful enterprise in the adult web marketing game is — and has always been — building and operating your own website.
Long gone are the days when you needed an army of code monkeys to achieve this feat.  Today, thanks to what are now called Content Management Systems (CMS), even your grandmother can succeed and thrive as a web marketer, even if she hasn’t the slightest clue on how to build a website.
And that’s exactly how WordPress came to be so powerful.
That being said, once you’ve downloaded and installed WordPress, you’ll still have to do a few more things before drowning in dollar bills. That includes comparing and choosing between hundreds of thousands of themes… and this can be somewhat time consuming.
“Rome wasn’t built in a day,” remember?
Screw the Romans!  You don’t have to waste your precious time anymore.
We’ve already picked the best available adult themes and listed them here just for you!
Hey, you’ll thank us later.

1 – Video Hub / VideoStar – RichWP.Com

Video Hub and VideoStar themes are perfect for the adult business because the spotlight put on your video content. The interface is very clean and easy to browse and gives the visitor a direct access to videos from the series of thumbnails displayed on the homepage. These themes also include two banners areas above the fold and optional widget space.
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2 - Magazine / Pinboard – Themify.Me Builder

If you want to monetize your traffic, you have to focus on your banner placement. Among the most profitable spots, there’s the footer, the header, and the sides of each respective page. Additionally, if your users read right to left (like in Arabic or Japanese) it’s better to put ads in the left column of your site. Otherwise, the ads should stay on the right.
That’s where the Themify builder comes in handy.
With Themify, you gain access to various themes that can be fully customized by dragging and dropping the items onto your page… just like your banners!  More than 40 themes are available.  However,  we recommend the Magazine or the Pinboard themes, since they are such a great fit for the adult industry.
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3 – Adult Video And Photo Gallery Themes – Adultsiteskins.Com

These themes were designed specifically for the adult industry… and it shows!  The pages are not too long, which thankfully avoids endless scrolling.  Themes are so specialized here that you can even choose between the usual niche colors:  Bright red, black for hardcore, light blue, or even hot pink for teen, and so forth– and you know what?  The themes are 100% free.
---Explicit Content Template---

4 – Videogrid – Themefuse

This theme perfectly illustrates the trend in which one creates an irregularity in content, so that the user’s attention is drawn more to the page.  In this case, it’s the size of the video thumbnails that are different from one another. And, since this theme is well-thought-out, the thumbnails resize automatically depending on the user’s browser and screen resolution.
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5 – Gonzo – Themeforest

Overuse of ad space can drive away your visitors.  Sometimes, less is better, so… keep it simple!  The Gonzo theme is well-spaced and leaves perfect room for the essential navigation tools:  A visible menu, a unique search field, a sub-menu for categories, and of course, obvious buttons that link to social media.  The ads in the header and at the bottom right are so well integrated, they don’t distract from the content AT ALL!
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Obviously all these themes are responsive except for the adult themes from adultsiteskins.com.  Many of them may not be free but their cost – between 45$ and 70$ – includes full support and regular updates.
Now that you’ve got your theme set, there’s still a lot of work to be done before you can earn a living out of it but hey, that’s another story!

Sunday, March 2, 2014

Ressources utiles pour les webmestres

Voici simplement une compilation de liens utiles;
 

Outils

MarkUp : Permet de dessiner sur n’importe quelle page, de la sauvegarder et de la partager avec un lien en quelques instants. Très utile pour envoyer des explications par courriel.
CSSPrefixer : Ajoute les préfixes propriétaires des navigateurs à votre code standard CSS 3. Vous pouvez donc programmer conformément au standard CSS 3 sans vous soucier de chaque navigateur !
Modernizr : Une bibliothèque javascript pour détecter le support des technologies HTML de votre visiteur. Permet par exemple d’utiliser le tag <video> si elle est disponible ou sinon d’afficher le vidéo en flash.
Google Web Fonts : Utilisez facilement des polices spéciales sur votre site. J’imagine déjà tous les clients enragés de folie nous poursuivre avec des fourches pour nous faire remplacer la police de leur site par Comic Sans MS.
Font Squirrel : Vous permet d’utiliser n’importe quelle police sur votre site (oubliez IE 6 et 7).
Color Scheme Designer : Permet de définir facilement des palettes de couleurs à utiliser sur votre site ou de trouver des couleurs compatibles avec les vôtres.
MobiReady : Permet de tester votre site web sur les téléphones mobiles.
Testeur d’expression régulière (REGEX) PHP et JavaScript : Des heures de souffrance abyssale en moins…
YUI Compression : Un compresseur de CSS et de Javascript créé par Yahoo. Très utile pour réduire la taille de vos pages et protéger votre travail.
Outils pour webmastersImage : crunchmeme.com

Apprentissage

WebMonkey.com : Une excellente source de nouvelles pour les webmestres. Une propriété de Wired Magazine, un de mes magazines préféré.
HTML 5 for web developpers : Une version des standards HTML 5 conçue pour les développeurs. Beaucoup plus facile à lire que la version pour les concepteurs de navigateurs.
CSS Zen Gardern : La même page HTML avec des feuilles de style (CSS) différentes. Voyez la puissance du CSS.

Thursday, February 20, 2014

Why Punctuation Matters: Dashes vs. Underscores in Your Site’s URL

dashes vs underscores
When building a new site from scratch or optimizing an existing one, webmasters face numerous decisions regarding many small details in SEO. It is no wonder that some of those details may be overlooked, such as the use of dashes and underscores in URL structures. Many new website owners have asked—and still do ask—why such a minute detail matters in SEO. The answer is very simple: Google looks at dashes and underscores differently.
Underscores are Joiners, Dashes are Separators
Google treats underscores as a joiner between two keywords, whereas a dash (also called a hyphen) signifies a separation of the keywords. For example, to Google, blue_shoes is just that: blue_shoes. In comparison, Google reads blue-shoes as blue shoes.
Therefore, if your URL contains “blue_shoes,” Google will only supply that page if the user searches for “blue_shoes”—which is very unlikely. If your URL contains “blue-shoes,” that page can be returned for the searches “blue,” “shoes,” as well as “blue shoes.″
This differentiation between the punctuation, according to Google’s head of webspam Matt Cutts, is a remnant from Google’s early days. Since Google’s original engineers were “techy” computer programmers, they were very focused on being able to find specific terms within the code. Using underscores made it much easier to find those files or macros within programming language. The practice eventually carried over and evolved with Google’s search algorithm. Treating underscores as joiners is still in use with Google’s latest update Hummingbird, and Cutts said that the company had no plans in the foreseeable future to change how the search engine viewed them.
The True Impact on Search Results
Although the difference between the two punctuation marks is great, Cutts explained that using dashes instead of underscores in URLs “doesn’t make that much of a difference” in relation to Google search results. It is a “second order effect” rather than a primary one.
Consider Wikipedia: the website comprises millions of URLs that contain only underscores and no dashes. But that does not affect Wikipedia’s ranking, considering that the website obviously does very well with the many other signals Google uses in determining SERPs.
Apart from Google, Microsoft’s search engine Bing does not differentiate at all between underscores and dashes as of August 2011. They are both viewed as separators.
What Webmasters Are Advised to Do
If you already have a website that utilizes underscores in its URL structures, Cutts said it may not be worth the time and effort to rewrite all of them to include hyphens and create 301 redirects if the website is already ranking well due to other factors. Changing all of your website’s URLs could, in fact, create more problems than just sticking with the underscores. However, if you’re starting fresh and don’t yet have a foothold in search rankings, use dashes between keywords in all of your URLs.
From a user point of view, dashes also have greater visibility and usability. Underscores can be hidden by the link itself and appear as spaces, thus confusing the visitor. Consider these two URLs:
dashes underscores difference
The underscore disappears into the underlined text, making it difficult for users to decipher the real URL and possibly link back to the website.
Our Take on It
According to Google, dashes do trump underscores as the URL punctuation of choice. Matt Cutts’ video explained the difference between the two—which turns out is fairly great—but said that the effect of using underscores over dashes is relatively minor in search results.
That does mean that there is an effect. Imagine if Google proclaimed that all websites should unequivocally use dashes instead of underscores and that using the latter is detrimental. Cutts could have instructed website owners to change at least their top 100 pages, but that may have (and probably would have) caused chaos. Instead, Cutts assured the SEO industry that underscores are still OK.
Still, even if you have an established website, it might be worth it to actually rewrite your top 100 pages’ URLs if they utilize underscores. Google has come out in favor of the dash, although according to Cutts, they don’t influence much. But it could turn out, however, that using underscores has a greater impact than we know.
By Anca Bradley

More from Fruition:
  1. Google vs Bing! – Google Sets the Trap – Bing! Gets Honey All Over its Face
  2. Does Your Site Need Optimizing?
  3. Google Freshness Update: What is it?

Ultimate Guide to Google Authorship

Ultimate Guide to Google Authorship